The Kansas Road Team, sponsored by KMCA and the Safety Management Council, promotes highway safety and the importance of trucking to the state's economy. The program uses professional truck drivers to deliver the industry's vital safety and economic message. These individuals continue to drive full-time, but make appearances approximately two to three days per month on behalf of the trucking industry. Audiences include high school driver education classes, civic and service organizations, the media and the general public.
The Kansas Road Team was formed through the Kansas Safety Management Council's efforts to develop an effective tool to communicate information about the trucking industry. The Safety Council established a committee to develop the Kansas Road Team based on the proven record of ATA's America's Road Team. Following approval by the KMCA Board of Directors, the original Road Team Captains were selected in the winter of 1992 and introduced to the media and general public on February 25, 1993.